Fruit Journey is a natural organic juice packing design. For this project I created a series of unique bright and positive characters, each of which represents a certain fruit or berry.
The etiquettes for bottles represent peculiar scenes (cycling, playing the guitar, etc.),
the purpose of which was to emphasize that drinking natural juice is as pleasant and beneficial for health, as playing sports or doing what you like, that brings pleasure and cheer you up.
the purpose of which was to emphasize that drinking natural juice is as pleasant and beneficial for health, as playing sports or doing what you like, that brings pleasure and cheer you up.
Characters
Juices
